Negotiating With The Big Dogs Webinar!
September 21st, 2009How Small Businesses Can Contract Without Losing Their Shirt
Oct 6, 2009
1 pm Eastern/10 am Pacific
Every small-business owner dreams of landing big clients. But doing business with the big guys doesn’t automatically mean big profits. Their executives and procurement officers are well-trained and ready to put the squeeze on you during contract negotiations. If you can’t hold your own in the negotiation, be prepared to sacrifice all of the profits from your dream.
Jeanette Nyden, author of Negotiation Rules! A Practical Approach to Big Deal Negotiations, and a 15-year negotiation expert helps small businesses prepare for tough negotiations with the big guys. She teaches you the strategies and techniques to handle contract negotiations with professional buyers without giving away the kitchen sink. David beat Goliath…and you can too - armed with Jeanette’s negotiation secrets.
In this webinar, you’ll learn how to:
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Use the 3 myths of power to your advantage
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Work with the big guys, not against them to get your deal done
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Say “no” and still get the deal
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Understand and use both negative and positive leverage
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Utilize your sources of negotiation power
As an added bonus, you’ll receive access to Jeanette’s negotiation assessment tool to see just how ready you are to negotiate.
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